Summary: Gregory Waller on Non-Theatrical Cinema in 1915
On Feb 10, 2011 (rescheduled from the blizzard-plagued previous week), Gregory Waller of Indiana University presented his talk "Tracking the Non-Theatrical: The American Cinema in 1915." The response was provided by Northwestern's Scott Curtis. In this talk, Waller takes a thorough, wide-ranging look at American non-theatrical film production and exhibition in the year 1915 to argue for a re-orientation of our conception of film history in which commercially-released films are but one aspect of “the cinema” among several. Waller focused on the circulation and exhibition of moving pictures outside of what we normally think of as the film industry and the traditional movie theater, as well as the production of educational or industrial film. Waller argues that designations such as “non-theatrical” and “educational” must be understood in a not-so-stable dialectic with “theatrical” and “entertainment,” terms that were perpetually evolving. Particular attention was paid to the...